This role offers a competitive salary, hybrid working (London/min 1 day a week in the office, typically Tuesdays), 28 days holiday a year plus Bank Holidays and a fantastic pension scheme offering 6% in year one and 11% after this.

Salary 28,000 - £33,000 per annum

About the role

Reporting into the Senior CRM Manager, you will own assigned CRM programmes in our busy comms schedule across a variety Which? membership products and services. You'll optimise and iterate your CRM campaigns (email, push and direct mail) using the technology at your disposal, and share your results.

Working across both retention and engagement, you'll be hands-on in delivering campaigns that recognise, reward, and retain our members - while ensuring every communication is high-quality, on-brand, and fully compliant.

Key responsibilities include:

• Manage and optimise assigned CRM programs, from execution to performance improvement, ensuring seamless delivery and effectiveness.
• Plan and execute A/B tests to optimise email comms.
• Work with the CRM Growth Manager and Tech Squads to deliver the CRM data strategy to personalise the comms you own.
• Monitor and feedback optimisations and personalisation tests to stakeholders.
• Be the day-to-day point of contact for your retention and engagement comms.

About you:

• Proven experience of delivering successful CRM marketing activities
• Hands on experience working with a CRM/email provider
• Effective organisational and project management skills
• Experience and understanding of data analysis and evaluation to meet business needs
• Skilled communicator with the ability to present to others

The interview process for this role involves:-

1 stage interview process  followed by a task to be completed in your own time

Benefits

 We also have these benefits for you to consider:

• 35 hour working week
• Generous 28 days holiday a year plus Bank Holidays & Option to buy additional days
• Excellent pension scheme – when you pay in 3%, Which? pays in 6% (rising to 11% after one year of service.)
• Discount site Pluxee which offers large %% off every day shopping and holidays
• Annual Award (depending on employee and company performance)
• Healthcare insurance & Private medical insurance and opportunity to participate in Vitality rewards programme (at 6 months)
• A discretionary death in service benefit provision equivalent to six times your annual salary
• Free access to Which? member content and free access to Which? money & legal helplines
• Free wills for all Which? employees, plus, partners of employees can make their will at cost price.
• Work from (almost) anywhere” for 4 weeks of the year policy

About Which?

We promote a great work-life balance (all our roles are now hybrid), offering flexible working options in addition to a full time working week (35 hours) e.g. part time or job shares where possible. If you wish to discuss any of these options, please contact the Resourcing team at recruitment@which.co.uk.

Which? is the UK's consumer champion, here to make life simpler, fairer and safer for everyone. You can find out more about what we do, our people and culture as well as hints and tips on how to complete your application on our Careers site.

At Which? we value diversity and we're committed to creating an inclusive culture where everyone is able to be themselves and to reach their full potential. We are proud that we are in the ‘Top 25 Inclusive Employers' List and currently ranking 3rd.

 We want to receive applications from everyone. We believe that a diverse workforce helps us to understand and create a positive impact for consumers. 

As a Disability Confident Leader, we ensure that everyone can apply and be part of our recruitment processes and so we'll make reasonable adjustments if you need them. For this or any other assistance you need with applying (i.e., would like to apply by phone or post), email recruitment@which.co.uk. Find out more about the Disability Confident Interview Scheme here.

Please note you must meet the essential criteria listed within the Role Profile, to have your application reviewed and we reserve the right to withdraw this advert at any given time due to the number of applications received.